Webinar Recording: Navigating the ESG Landscape: Strategy, Communication, and Applications - Pinchin What's New Blog Posts

Webinar Recording: Navigating the ESG Landscape: Strategy, Communication, and Applications

In this ESG webinar, we will delve into the complex and evolving world of sustainability, ESG, and its impact on businesses today. We aim to demystify what ESG truly means for businesses today, identifying the intersection between emerging risks, opportunities, and stakeholder expectations.

Participants will learn to differentiate between substantive ESG practices and superficial compliance, addressing the pressures to communicate ESG strategies amidst increasing scrutiny. The session will offer straightforward strategies for integrating and communicating ESG principles, ensuring businesses can effectively respond to the growing demands for transparency and accountability in sustainability. We’ll conclude with a focus on actionable strategies for ESG implementation, alongside showcasing real-world examples that illustrate these principles in action.

Webinar Outline:

– Sustainability, ESG, global trends, innovation, and transformative business practices
– Ambiguity surrounding ESG
– Critical questions about ESG’s implications for business
– Managing risks and seizing opportunities
– Shaping stakeholder opinion
– Key stakeholders involved in ESG
– Differentiating ESG from real sustainability
– Mounting pressure to address ESG issues
– Navigating complexity
– Strategies for effective ESG communication
– Engaging stakeholders
– Practical insights from project experiences

Penalist Bio:

Kayleigh Schwartz, Fitwel Ambassador, LEED AP O+M

Project Manager, Sustainability & Corporate Programs at Pinchin Ltd.

Kayleigh is a sustainability Project Manager at Pinchin, where she plays a dual role in guiding clients on sustainability practices and overseeing the company’s own corporate sustainability initiatives. She possesses a suite of professional accreditations, including Fitwel Ambassador, LEED AP O+M, and WELL AP, highlighting her expertise in operational sustainability, wellness in the built environment, and the promotion of healthful building standards. With these credentials, Kayleigh demonstrates a strong commitment to advancing sustainable development and operational excellence both within Pinchin and for its clients.

Jon Shanahan

Strategy + Story Director // Writer

Jon Shanahan is a story, strategy, and sustainability engagement director with extensive creds building brands, campaigns, and comms programs across a host of sectors. During a 20-year career in strategy and creative, Jon has worked with global clients including Fairmont Hotels, Johnson & Johnson, Tesco, Microsoft, WRAP, Hines, Oxford Properties, and others, across a wide array of business challenges. Today, his work is focused on the emerging sustainable economy, building storytelling strategies, content approaches, and campaigns for businesses who are driving decisive, transformative change toward better outcomes for people and other living things.

Jae Mather
CEO & Co-founder of the Carbon Free Group and Executive Director of the Clean Energy Association of British Columbia

Jae Mather is a seasoned executive with over 25 years of experience in driving sustainability and clean technology initiatives across Europe and Canada. As a strategic force in transitioning businesses toward low carbon and renewable solutions, he has influenced policy and practice through roles such as CEO & Co-founder of the Carbon Free Group and Executive Director of the Clean Energy Association of British Columbia. Mather has been pivotal in developing programs like the EU’s Low Carbon Business Action Canada-EU cleantech bridge and the Rural Transition Alliance Programme. He is a recognized thought leader, speaking at numerous events and contributing as a guest lecturer and editorial board member for prestigious institutions and publications. His commitment to practical environmental solutions is further solidified by his standing as an IEMA Fellow, RSA Fellow, Chartered Environmentalist, Registered Primary Environmental Auditor, and GRI G4 Certified professional.